Starbucks Takes Instant Coffee Nationwide

Few think of instant coffee when they think of Starbucks.  Well, that’s about to change.  Starbucks is launching their instant coffee nationwide in the US and Canada on September 29th.

Starbucks has been testing the product in Illinois and Seattle since February of this year.  Howard Schults, CEO of Starbucks, said that they are “overwhelmed and humbled” by their customer’s response to the product.

The instant Starbuck’s coffee will be served in a single-serve packet, which will be sold in books of three for $2.95 or boxes of 12 for $9.95.

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