A Coffee Blog dedicated to the review of coffee, beans, coffee makers, how-tos, and other related gadgets with a bit of humor and current news thrown in.

Save Money Making Coffee at Home

Wake up, smell the coffee, and save almost $100. However, do it in your own kitchen. If you begin your daily grind by picking up your morning brew from a coffee shop, you’re spending about $2.45 per day for most foamy concoctions, more if you typically go for super-sized or signature varieties. The second cup to get you over the afternoon hump brings this spending figure up to $98 each month.

Making your coffee at home will run about $0.12-0.28 per cu — small beans compared to store-bought. Assuming the higher end of that estimate calculates to just $1.40 per week or $5.60 each month. For that sweet price, you can afford to take a refill to the office in a reusable travel mug ($11.20 per month) for a later pick-me-up.

Here’s how:

Invest in a no-frills coffeemaker ($15 and up), if you don’t already own one. Coffee prices vary, but even fair-trade, organic coffee can be found for less than $15 a pound. The cost of a splash of milk or flavored creamer is minimal. Keeping the disposable coffee cup out of landfill: priceless.

Coffee Addict Cartoon: Honey Bean Coffee

Love this cartoon. Its so true to life. Hope you enjoy it.

ICEE: Not Just For Kids Anymore

ICEE makes some very fine beverages that color our mouths red and blue and make us very happy.  They are on a quest, however, to up the happiness factor for adults.  Welcome ICEE Iced Coffee.

That’s right, ICEE has teamed up with Javo Beverage Company to introduce an Iced Coffee version of their beverages.

Cody C. Ashwell, Javo chairman and CEO, said, “ICEE is a stand out supplier to the foodservice industry and has longstanding relationships with some of the most important foodservice operators in our industry.” Ashwell added, “We believe this alliance will complement our own sales efforts because ICEE has reach to thousands of independent foodservice operators seeking to capitalize on the growing market for iced coffee but require a non-concentrated dispensed beverage solution because of lower daily cup sales.”

Mr. Ashwell added, “As the leading provider of dispensed beverage iced coffee, we have the infrastructure, service, and distribution capabilities to supply national foodservice operators with specialty iced coffee as well as hot coffee and tea. Our products are cost effective and eliminate waste, and in this challenging economic environment, foodservice operators are committed to offering great tasting beverages in the most cost efficient manner possible.”

They are launching this tasty, icy treats in North America.  They are initially introducing the product in two flavors, mocha latte and caramel latte, under the Java Freeze trademark.

Starbucks Launches “Starbucks Reserve”

Starbucks has announced the introduction of an ultra premium coffee, Starbucks Reserve, to their menu.  A 12 oz cup will sell for nearly $3 in Seattle and other select markets.  The coffee will be released on August 31st.

Starbucks has chosen to pitch the product in New York City, San Francisco Bay Area, Los Angeles, Washington D.C., Boston, Seattle, Portland, Ore., Chicago, Dallas, Philadelphia, Atlanta and Miami.  Starbucks will preview the coffee in select markets on August 28th.

Read more: Starbucks introducing ultra-premium coffee – St. Louis Business Journal

Instant Coffee in a Stick

Starbucks came out with the Starbucks VIA Ready Brew Stick packets and then, as always, some one else comes along to create competition.  Who is that competition?  Nescafe Taster’s Choice, who vow that their instant sticks are more flavorful than Starbucks, but perhaps most importantly in this economy, they claim to be four times cheaper.  You read that right 4 times cheaper that Starbucks Sticks!

The Chicago Tribune found that, on average, one packet of Nescafe costs 19cents per packet as opposed to Starbucks which costs approximately 83 cents per packet.  The price is obviously much better, but what about the taste?  The Tribune also conducted a blind taste test with six testers to find out if the money you are saving is equal to the flavor you may or may not be loosing by getting the cheaper product.

The test included not only the the Columbian of both brands of sticks, but also a brewed Columbian.  No surprise, the brewed coffee won hands down, but that is not what we are concerned with.  Back to the sticks!

Starbucks Launches Flavored Coffee in Grocery Stores

Starbucks is expanding their grocery line.  They have been selling their coffee at several retailers for years, but they are now going to sell flavored coffee as well.  It will be known as Starbucks Natural Fusions and will debut in June 2010.

Starbucks is going to start the campaign by launching with three ground coffee flavors – vanilla, caramel and cinnamon-  for you to brew at home.  They will be selling it at hundreds of thousands o f grocery stores.  They are also doing ice creams and canned energy drinks.

“We definitely feel like with the trust we’ve developed throughout the years and enhanced now by going into the instant category, we can continue to prove to our customers that Starbucks can deliver an amazing cup of coffee,” said Annie Young-Scrivner, the Seattle company’s chief marketing officer.

Starbucks to give Free Pastries

If you go to Starbucks and buy a coffee by 10:30 today, you will get a free pastry.  Simply go to Starbuck’s Blog and print the coupon.  If you do not have a printer handy, the baristas will accept the coupon on mobile devices.  Offer is good for one free pastry per customer while supplies last.

Coffee May Lower the Risk of Endometrial Cancer

According to Reuters Health News , the Swedish researchers who are releasing the results of their study in the November International Journal of Cancer, drinking coffee may significantly lower the risk of endometrial cancer.  The benefits of coffee  are strongest for obese women.

Below is the article with a link at the end for you to go straight to the page:

What is endometrial cancer?

Forming in the tissue that lines the uterus, endometrial cancer is one of the most common types of cancer affecting women in America.  Also known as uterine cancer, this form of cancer can be very deadly.  According to the National Cancer Institute, there are 42,160 predicted new cases this year, and 7,780 expected deaths.  If discovered early on, a complete removal of the uterus can take care of endometrial cancer altogether. 

How does coffee help prevent endometrial cancer?

How exactly coffee helps is unknown, although, in 2008, and possibly earlier, it was proposed that coffee’s impact on insulin and estrogen levels, decreasing the circulation of both, may reduce the risk of uterine cancer.  The Swedish researchers believe that the three factors of blood sugar levels, estrogen, and fat cells have something to do with the benefits of coffee, with all three being impacted by coffee consumption and as well being factors in contracting endometrial cancer. 
In the Swedish study, 60,634 women were monitored for 17 years.  Their coffee habits were recorded, as well as their health.  One percent of the women ended up with uterine cancer.  The study concluded that for women of an average weight, two cups of coffee a day reduced the chances of getting cancer by 10%, for overweight women, 12%, and obese women, 20%. 

http://www.examiner.com/x-9907-DC-Coffee–Tea-Examiner~y2009m10d31-Another-potential-health-benefit-of-coffee-lowering-the-risk-of-endometrial-cancer

Starbucks Instant Packets Go Nationwide

As of Tuesday, Starbucks has integrated their new Via instant coffee packets in all stores across the United States and Canadia.  They are pushing this addition by a massive advertising campaign and also in-store merchandising.

So why is Starbucks entering the instant coffee market?  Instant coffee does around 17 billion dollars in annual global sales.  That is 40% of the global coffee market.  Definitely worth Starbuck’s time, especially in a depressed market.

Starbucks Chief Executive Howard Schultz believes people will find it hard to taste the difference between Via and the company’s brewed coffees.  “We are sitting on one of the biggest opportunities the company has ever had,” Schultz told reporters in a conference call. “We have a chance to transform the coffee industry.”

To read more about the Via launch, please visit http://www.marketwatch.com/story/starbucks-next-fix-instant-coffee-2009-09-29?link=kiosk

ICEE Introduces Iced Coffee

We all loved it as a kid.  ICEE made our mouths turn blue and red and left us full of delight.  Now, as adults, they are about to make us even happier. 

ICEE has teamed up with Javo Beverage to introduce 2 new iced coffees in North America under the trademark name of Java Freeze.

Cody C. Ashwell, Javo chairman and CEO, said, “ICEE is a stand out supplier to the foodservice industry and has longstanding relationships with some of the most important foodservice operators in our industry.” Ashwell added, “We believe this alliance will complement our own sales efforts because ICEE has reach to thousands of independent foodservice operators seeking to capitalize on the growing market for iced coffee but require a non-concentrated dispensed beverage solution because of lower daily cup sales.”

Mr. Ashwell added, “As the leading provider of dispensed beverage iced coffee, we have the infrastructure, service, and distribution capabilities to supply national foodservice operators with specialty iced coffee as well as hot coffee and tea. Our products are cost effective and eliminate waste, and in this challenging economic environment, foodservice operators are committed to offering great tasting beverages in the most cost efficient manner possible.”

The company will intitially start out with two tasty flavors, caramel latte and mocha latte.  Look for them soon anywhere ICEE’s are sold.  Come back to coffeesage.com and let us know what you think of ICEE’s frozen coffee.

Starbucks To Test Alcoholic Drinks

Starbucks is testing out alcoholic beverages, just not at its coffee shops.  The company  is testing out beer and wine along with live music in some stores in Seattle, that are not under the Starbucks brand.  They are also hosting book and poetry readings.  They are trying to get back to their roots. 

Although the company that owns Starbucks will also own these stores, they will not bear the Starbucks name or logo.  Just a neighborhood-inspired name that will appear also on bags of Starbucks coffee sold at the stores, though the bags will reportedly contain the same coffee as traditional Starbucks, according to the Seattle Times.

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