Kopi Luwak is the worlds most expensive coffee, averaging at about $200 per pound. Why you might ask? Because civets, cat like creatures, eats coffee berries and poop them out. The freshly expelled beans from the center of the berry are then collected and become the famous Kopi Luwak coffee bean.
Because of its high price tag, there are bound to be imitators. How is one to prove or disprove that their coffee was previously digested by a civet? We now have the answer to that question! Imposters beware!!!
The Journal of Agricultural and Food Chemistry’s summer issue explores the unique fingerprint that civets leave on coffee beans. Researchers at Osaka University in Japan analyzed 21 different types of coffee beans and found distinct fingerprints of citric and malic acid on Kopi Luwak beans that distinguished them from other beans. They were even able to tell if a roast had been mixed with 50% Kopi Luwak.
Need a pick me up for Valentines Day? Well, Caribou Coffee is sending love your way. On Valentines day you can buy one coffee and get one of equal or lesser value free at participating locations! The offer does not apply to bottled beverages.
Happy Valentines Day!
Lars Kuchinke, a German researcher at Ruhr University, and his team have discovered that coffee is a likely source of happiness. They really didn’t have to spend the money on this research project, I could have told them for free that coffee makes people happy.
The researchers asked 66 people, half of which were given 200 mg of caffeine 30 minutes prior, to quickly look at a computer and determine whether or not they saw any words in the string of letters presented on the screen. The half that were given caffeine, as opposed to those that received a placebo, were 7% more accurate in picking out positive words.
Lars Kuchinke believes that this is because caffeine stimulates the part of the brain that is responsible for positive thoughts. “Although caffeine improves some mental functions, our study shows this may be specific for certain types of stimuli, like only positive words,’ he said.
Caffeine consumption leads to more accuracy and faster response times in simple tasks. It is believed that caffeine increases a brain chemical known as dopamine, which is linked with rewards, creativity, impulsive and addiction.
For National Coffee Day Dunkin’ Donuts and CareerBuilder have gotten together to survey professionals regarding their coffee consumption. The survey was conducted from August 13 to September 6, 2012 and included more than 4,100 workers nationwide.
The survey found that food preparers and service workers are the people who need coffee the most. Second in need are scientists and sales representatives followed by Marketing/Public Relations Professionals Nurses (Nurse, Nurse Practitioner or Physician Assistant), Editors/Writers/Media Workers, Business Executives,Teachers/Instructors (K-12), Engineering Technicians/Support and finally IT Managers/Network Administrators.
“There’s a reason why coffee is a staple in the workplace. Workers report that coffee fuels higher energy and productivity, and serves as a means to socialize with colleagues.” said Cynthia McIntyre, Vice President of Marketing & Communications at CareerBuilder
The survey also reviled that 43% of coffee drinkers claim they are less productive when they do not drink coffee.
“On National Coffee Day we celebrate the important and unique role coffee plays as a vital part of our daily lives. As these survey results show, coffee continues to become more and more essential in the workplace in particular, helping workers across all professions stay productive throughout the workday,” John Costello, Chief Global Marketing and Innovation Officer at Dunkin’ Brands, said.
Researchers at the US National Cancer Research Institute in Rockville, Maryland conducted a study on 490,000 people which concluded that drinking four or more cups of coffee a day may cut the chances of developing bowel cancer by 15%.
The study monitored the group over a span of 10 years. They began in the mid 1990′s by questioning the group about their exercise and dietary habits. For the group that reported drinking four or more cups of coffee each day, the risk of being diagnosed with bowel or rectal cancer over the decade was 15 percent lower than non-drinkers of coffee.
The research was published in the American Journal of Clinical Nutrition.
It seems that everywhere I look there is a new single server coffee popping up. I understand the convenience, but after seeing the some recent articles about the cost it makes me stop to consider.
I usually pay about $10-$12 a pound for whole bean coffee, depending on what I’m currently drinking, but is seems that single serve coffees equate to about $50 a pound. Is the convenience worth it?
That’s for you to decide, but the good news is that most single serve machine manufacturers sell inserts that allow you to use any ground coffee in the machine. If you are worried about the cost, but like the convenience, you may want to check some of these inserts out.
Starbucks is celebrating 40 years in the coffee business. In honor of their 40th year they are rewarding their customers with $40 giveaways on March 16th!!! Hooray!!
The coffee giant is giving away 500 gift cards in the amount of $40 each to 500 lucky coffee lovers. That’s $20,000 worth of free coffee! In order to participate in this giveaway you must go to Foursquare.com and check into the Starbuck’s location. You can also enter by sending an e-mail to email@example.com with the subject line “Starbucks”.
Good luck my friends!!
Starbucks has lost profit in these hard economic times due to cost competitors like McDonald’s and Dunkin’ Donuts. They have closed 600 stores in the past two years. They are now turning to Seattle’s Best, a company Starbucks acquired in 2003 to boost their revenue.
Starbucks is expanding the Seattle’s Best brand to more than 30,000 locations by September of this year. They currently sale the brand in approximately 3,000 locations. Seattle’s Best will be available at Burger King, Subway, AMC movie theaters, Alaskan Airlines, Border’s Bookstore, Royal Caribbean Cruise Lines, convenience stores, supermarkets, kiosks and vending machines, just to name a few.
Starbucks will also be giving Seattle’s Best a new logo and slogan. The logo will retain the red color to ensure some continuity for consumers. The slogan will be “Great Coffee Everywhere”.
To celebrate the Seattle’s Best relaunch, Starbucks sent a team of “red-capped invaders” to scale the Starbucks headquarters building in Seattle and “stealthily replace the famous ‘siren’ atop the clock tower with the new Seattle’s Best Coffee logo.”
Starbucks’ press team said the intention was simple: “To put Seattle’s Best on the map as the universal symbol for great coffee.” As symbolic gestures go, it doesn’t get much clearer than that.
Starbucks feels that the Seattle’s Best brand will put them on a more even footing with the lower priced coffee competitors like McDonald’s.
Honey Bean Coffee has launched a fundraiser program for both profit and non-profit organizations. The thing that I like the most about this fundraiser is ,the obvious, its coffee, everyone loves it and that makes it easy to sell. Its much better than some of the other fundraisers my kids have done where I felt that my friends and family were paying a lot of money out of a sense of obligation to my kids for something they probably didn’t really want in the first place and wouldn’t use. I actually found the fundraiser this morning while placing my order with them. I’ve been ordering Honey Bean Coffee for years. I love it. The selection is awesome and when I saw this new program I thought the readers should know! The price for a 12oz bag of coffee is $7 to the organization and the sell price is suggested at $10 (but the organization can change that to make more profit if they like). There are no upfront costs either. You take the brochure, the people select the items they want, you collect the money and place the order and get the profit right then and there! They don’t even charge shipping on fundraising orders of $250 or more and we all know how easy it is to reach that much money in a fundraiser. Check it out at www.honeybean.com . The direct link to the fundraising page is http://www.honeybean.com/fundraising/ .
We are all looking to Go Green for the environment. Hourglass has created a new coffee maker to help us do just that. The catch? It uses no electricity.
The Hourglass Cold Brew Coffee Maker looks sharp with its hourglass design. Its very easy on the eyes, and on your electric bill. Its easy on the back too, weighing only 2.8lbs.
The high heat and fast brew times of hot brew coffee makers can create bitter tasting coffee that’s often high in acid, causing stomach aches. Hourglass coffee maker solves this problem, with cold-brewing. Because the coffee beans are not exposed to heat, bitter acids and oils are not released. Hourglass claims that this brewing process results in 69.6% less acid than hot brewed coffee.
Centuries ago, native cultures perfected the art of coffee making. These ancient coffee connoisseurs hand-selected the best beans, dried them in the sun, coarsely ground them, and soaked them overnight in pure, cold water to produce a rich and smooth tasting coffee extract. The Hourglass coffee maker brings the Lost Art of cold brewing into the 21st century, and into your home.